Texas Chicken, operated globally as Church’s Texas Chicken, is entering China with a landmark franchise agreement to develop 600 or more restaurants, marking its 27th international market and the brand’s largest global expansion deal to date.
The company has partnered with Deke Shengtang, a leading local multi-brand quick-service restaurant operator, to drive development across the country over the coming years. The first restaurant is slated to open in Shanghai in summer 2026, with additional locations to follow.
“This is more than growth. It’s a defining moment for our brand,” said Roland Gonzalez, Chief Executive Officer of Church’s Texas Chicken and Texas Chicken. “China is one of the most dynamic and influential consumer markets in the world, and we’re showing up with a brand that’s built for connection, big flavour, real value, and a spirit that brings people together. We’re excited to partner with a team that knows how to win locally.”
The China entry builds on the brand’s accelerating international momentum, following expansion across Europe and other global markets in 2025, as it continues to scale through strategic franchise partnerships.
“As we expand around the world, we’re intentional about how we do it,” said Tim Wadell, Executive Vice President, International Business at Church’s Texas Chicken and Texas Chicken. “The team at Deke Shengtang brings the local expertise and ambition we look for in a partner. China presents a significant opportunity, and together, we’re building something designed to last, rooted in local relevance while staying true to who we are.”
Founded in 1952 in San Antonio, the brand operates more than 1,400 restaurants across over 20 countries and continues to build momentum in international markets across Europe, Asia, and the Middle East.
