The US franchise operator enters the Burger King system with acquisitions across Maryland and Pennsylvania, adding a second major QSR brand to his restaurant portfolio.
US franchise operator Maxwell Fulton has expanded his restaurant business by acquiring 12 Burger King restaurants across Maryland and Pennsylvania, officially entering the Burger King franchise network. The acquisition takes his combined restaurant portfolio to 30 locations, including his existing Jimmy John’s operations.
Fulton announced the development through a LinkedIn post, confirming that he officially became a Burger King franchisee last week. He credited his team for helping build the business to 30 restaurants over the past few years, highlighting a people-first approach and the creation of career advancement opportunities for restaurant employees.
The transaction represents an expansion of Fulton’s multi-unit franchise operations into another major quick-service restaurant brand. His existing portfolio includes Jimmy John’s restaurants, the sandwich chain owned by Inspire Brands. The financial terms of the Burger King acquisition and the identities of the previous restaurant owners have not been disclosed.
Burger King, owned by Restaurant Brands International (RBI), operates more than 20,000 restaurants globally across more than 120 countries and territories. Its international network combines company-operated restaurants with franchise-operated locations, with franchising remaining central to its expansion strategy.
In the US, Burger King works with franchise partners to operate and develop restaurants across individual territories. Its franchise requirements include a minimum net worth of US$1 million and at least US$500,000 in liquid assets. The brand also charges a 4.5% royalty fee and a 4.5% advertising contribution based on restaurant sales.
Fulton’s latest acquisition reflects the growing role of multi-unit franchise operators in the US QSR sector, where acquiring established restaurant locations provides an alternative route to expanding an existing franchise business.
With 12 Burger King restaurants added to his portfolio, Fulton is now positioned to operate across two established restaurant brands, with his announcement placing particular emphasis on team development, operational growth and creating long-term opportunities for employees.
