India’s leading QSR operator Jubilant FoodWorks has decided to exit its franchise partnership with Dunkin’, bringing an end to a 15-year association in the country. The company will not renew its franchise agreement once the current term expires on December 31, 2026.
The decision, approved by the board in late March 2026, follows a strategic review of the brand’s performance in India. The existing Multiple Unit Development Franchise Agreement (MUDFA), originally signed in 2011, will lapse without renewal, effectively marking Dunkin’s phased exit from the Indian market under Jubilant’s operations.
Jubilant FoodWorks said it will now evaluate options for its Dunkin business in consultation with the brand’s global owner. These options could include selling or transferring franchise rights, or rationalising and closing stores over time.
The move comes after years of underperformance. Dunkin remained a marginal contributor to Jubilant’s portfolio, accounting for less than 1 percent of revenue while continuing to post losses. As of December 2025, the network had shrunk to around 27 outlets, with multiple store closures in recent years reflecting weak scalability in the Indian market.
Despite its early ambitions, once targeting aggressive expansion, the coffee-and-donut format struggled to gain sustained traction amid strong competition and shifting consumer preferences.
Jubilant emphasized that the exit will not materially impact its financials, as the company sharpens its focus on higher-growth and more profitable brands, including its core Domino’s Pizza business and newer ventures like Popeyes.
The exit underscores a broader portfolio recalibration at Jubilant FoodWorks, as it reallocates capital and management bandwidth toward brands with stronger unit economics and expansion potential in India and adjacent markets.
